Trade Marketing Manager

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Kraft Heinz Company logo
Kraft Heinz Company
Trade Marketing Manager
Job ID: 
Not Specified
Not Specified
Job Types:
Marketing Management, Product/Brand Management, Trade Marketing/Manager
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Our Company

The Kraft Heinz Company is revolutionizing the food industry - we will be the most profitable food company powered by the most talented people with unwavering commitment to our communities, leading brands and highest product quality in every category in which we compete. As a global powerhouse, Kraft Heinz represents over $26 billion in revenue and is the 5th largest food and beverage company in the world. At Kraft Heinz, to be the BEST food company, growing a BETTER world is more than a dream - it is our GLOBAL VISION. To be the best, we want the best - best brands, best practices and, most importantly, the best people.

It&##39;s a Question of Taste

Do more, be more. Whatever your aspirations, experience something exceptional at Kraft Heinz. We&##39;ll give you the freedom to determine your own direction and deliver in your own style. Outperform our expectations and you&##39;ll move forward faster than you ever thought possible. Come ready to dream. Come eager to grow.

Get a taste of what your career could be at

Job Description

Job Description
The Distributor & Export Business Unit is in charge of the Kraft Heinz business in more than 20 markets, amongst which the Nordics, Baltics, Hungary, Czech, Romania, Bulgaria, Slovakia, Israel and others. It is a growth engine of Kraft Heinz&##39;s EMEA region with its fast-developing business and aggressive year over year growth targets. Joining the D&E team, you will be joining a family of highly entrepreneurial, ambitious and passionate team players, dedicated to reaching our goal of being the BEST food company, growing a BETTER world.

About the Position
We have an excellent opportunity available for an experienced Trade Marketing Manager to make a difference at Kraft Heinz. You&##39;ll be working in a high performing team, alongside peers always trying to reach ambitious brand and sales goals. You&##39;ll be reporting into the Head of Marketing. Get ready for a lot of exposure to internal and external senior stakeholders. Your primary goal will be the development of the Trade Marketing strategies for selected markets

In brief, you will be responsible for:

  • Bringing deep understanding of the markets; analyzing consumer and customer insights and sharing this with the crossfunctional teams
  • Recommending Growth Strategy per market (product portfolio, distribution, brand positioning, recommended pricing, marketing and trade support activities)
  • Acting as commercial project leader for innovation & renovation projects from idea to execution; executing and tracking of recently launched innovations
  • Plan, execute and evaluate campaigns / in-store activation


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