Director of Fresh - Confidential in PR
Director of Fresh - Confidential
Job ID: 
Not Specified
Job Types:
Director/VP Marketing, Marketing Management


The Director of Fresh will work with the COO to build, direct and manage the Fresh business for the company. They will have direct responsibility and oversight for the teams supporting Produce, Meat, Seafood, Deli & Bakery. The Category Mangers for Produce, Meat/Seafood and Deli/Bakery will be direct reports to the Director of Fresh.


Achieve Purchasing Department Objectives

  • Work with COO to develop departmental strategy and business objectives.
  • Drive standardization of department processes and procedures.
  • Analyze and utilize consumer data to guide merchandising and pricing strategies and decision making across all channels of business to ensure sourcing and purchasing meets sales and margin goals.
  • Develop and improve tools to support accurate and efficient ordering.
  • Partner with cross-functional leadership teams to develop efficient campaign strategies that drive traffic, conversion and sales and lead purchasing team in management of work to achieve objectives.
  • Ongoing assessment of product category mix by identifying opportunities and downward trends and developing initiatives for future seasons.
  • Establish and maintain measurable performance metrics for all levels of purchasing activities.
  • Reduce vendor risks by developing scorecards and analyzing vendor performance.

Support Corporate and Store Teams

  • Provide direction on department goals and formulate plan to achieve them.
  • Manage and mentor corporate teams.
  • Provide active involvement in creating and maintaining Fresh Department standards of operations.
  • Active follow up with instore operations teams and Fresh Department Merchandisers.
  • Consistently follow up with managers to ensure purchases are made in a timely and efficient way.
  • Ensure product availability and elimination of out-of-stocks.

Always maintain effective communication

  • Establish and maintain effective communication, aligned work goals and team-based relationship with Director of Food/Consumables and VP of Operations.
  • Act as liaison with Corporate and Operational departments.
  • Address all problems/issues in a timely manner and identify opportunities for improvement.
  • Develop and maintain relationship with Operations teams to improve implementation of purchasing initiatives.

Actively drive Talent Management and People Development in department

  • Coordinate with Human Resources to strategize on staffing and turnover issues.
  • Ensure Team Members are fully trained to effectively execute duties.
  • Provide Team Members with all tools necessary to effectively execute duties.
  • Develop and enforce systems that drive performance.
  • Hold Team Members accountable

Uphold policies and standards

  • Ensure adherence to all Company and Department standards
  • Communicate and implement changes on standards and policies
  • Provide a harassment free work environment and follow all Human Resources policies
  • Appropriately handle all disciplinary actions in a consistent manner


  • Prior supervisory experience required with an affinity for teaching their teams
  • 10 years progressive experience in Perishable Department purchasing, sourcing and instore operations
  • Excellent motivator and communicator
  • Goal oriented with a team-based approach
  • Results and Task oriented
  • Excellent organization and problem-solving skills
  • Proficient in business, pricing and assortment analytics.
  • Skilled in Micro Soft office products and ability to work with established purchasing/ERP software systems
  • College Degree preferred


  • Excellent verbal, written and interpersonal communication skills.
  • Excellent organizational skills.
  • Ability to manage multiple ongoing projects simultaneously.
  • Ability to multi-task effectively in a fast-paced environment.
  • Strong attention to detail.
  • Ability to prioritize and achieve deadline goals.
  • Focus on customer satisfaction.
  • Strong initiative and self-motivation.
  • Strong collaboration skills to work with team members, stakeholders and management
  • Self-management
  • Ability to develop and maintain positive working relationships
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