Associate Brand Manager, Ragu & Bertolli in Mount Prospect IL

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Mizkan America
Title: 
Associate Brand Manager, Ragu & Bertolli
Date: 
06/19/2021
Job ID: 
5000672631506
Location: 
Mount Prospect IL
Degree: 
Not Specified
Salary: 
Not Specified
Job Types:
Marketing Management, Product/Brand Management

Reporting to the Senior Brand Director Pasta Sauce and working closely with the Ragu and Bertolli brand and cross-functional teams, the Associate Brand Manager will assist in delivering specified business targets (volume, profit, share) through the development and execution of brand strategy and plan activities for the Pasta Sauce portfolio.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Lead the cross functional team in day-to-day brand product portfolio management
  • Perform monthly business analyses to understand category and brand performance; translate analyses into insights, implications, and recommendations to achieve brand business targets
  • Lead commercialization process for innovation and product/packaging renovation
  • Collaborate with sales and cross functional team to create selling materials to support new product launches, trade and pricing strategies, and shelf management initiatives
  • Manage, track, and evaluate range of consumer and trade promotional activities
  • Participate in new product development activities from concept to consumer research, commercialization, and go-to-market strategy
  • Assist in the development and execution of annual and long-term brand marketing plans.
  • Partner with external agencies on executing and measuring marketing programs

EDUCATION, EXPERIENCE, AND QUALIFICATIONS:

  • BA/BS required in Marketing, Business, or related field; MBA preferred.
  • Minimum of 1-2 years of marketing experience (with MBA) or 3+ years of marketing experience (without MBA)
  • Consumer packaged goods experience within the food industry is highly preferred
  • Strong analytical, communication (verbal and written), and interpersonal skills
  • Able to work independently, prioritize and complete multiple projects
  • Experience with syndicated data tools (Nielsen, IRI, etc.)
  • Some travel required
  • No relocation available for this role
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